What is it that makes people click on a video? Are you thinking about this before you plan your video and video marketing efforts? In particular, are you thinking about this when planning your production? Volvo obviously put a lot of thought (and surely money!) into their recent, virally successful Van Damme commercial. Charles and Deborah talk about that in this episode of Marketing Momentum and chat about what works and can be applied to your business and marketing needs.
Justin Germino knows his technology. This is the 2nd Annual Technology Gift Guide and Justin gives his recommendations (and why!) for technology and gadgets for young people who are young and old. For a full listing of reviews and the full gift guide, please visit 2nd Annual Dragon Blogger Technology Gift Guide in the Social Web Cafe (2013) on Ileane’s Basic Blog Tips.
What will be our primary source of traffic in the coming months, according to the stats? Listen as Charles and Deborah discuss video, video options and review the Michael Port YouTube Channel as well as another look at Video Creators.
Mentioned during this episode:
Today marks the first day of the YouTube commentaries. Charles and Deborah start with Stanford, Marie Forleo, and Tim Schmoyer (Video Creators). Also, Deborah gives hints on backdrops and whiteboard effects, as well as logo ideas for your videos.
See also: Charles on GainMindShare.
Charles shares his thought process and insights on trading in a lucrative business model for his true passion. Hear how he walked through his decision-making process.